Babies, plush bears and dogs are jealous of new Lynx advertising

When -what is an angry aroma? In a new series of ads, Lynx, a deodorant who built his brand for advertising, which means that he makes the carrier completely irresistible, shows how he can also cause indignation.

The brand continues to return to his classical advertising Lynx Effect with three new places of the Spanish agency Lola Malenlow and the director’s duo Lionel Goldstein, who choose absurdity over the Hadd Sexist Trops. The ads are observed Previous dark -comic chapters From the agency that saw that the aroma is filled with desire for frenzy at funerals, and the robbery went wrong.

https://www.youtube.com/watch?v=-VK5CTXIMFA

https://www.youtube.com/watch?v=QLFS3WA3N7U

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New advertising is three dates that are not right when the aroma of Lynx sparks unexpected jealousy in the sweetest creatures. Fluffy collie goes to the dog; A sympathetic child terrorizes the mother’s date in the baby; And giant plush bears knocked shit from a new beloved owner in a bear.

“A wonderful comedy, with a touch of surrealism, makes it impossible – cruel babies, killers of teddy bears and boxing dog,” reflects Thomas Ostilla, executive creative director Laa Mullenlowe. “Such bold campaigns do not just happen. They come to life when the team has a sense of humor. ”

Credits:
Agency: Lola Malenlow
ECD: Tomás ostiglia
Creative Directors: Horge Sacher, Dante Zamboni
Director: Lionel Goldstein
Production: czar.be