From Bud Light to Snake River: The Best-Selling Beer in Every US State in 2024

“Beer is proof that God loves us and wants us to be happy.” Although often (and perhaps erroneously) attributed Benjamin Franklinthis line captures the spirit of America’s enduring love affair with beer. The average American drinks about 28 gallons beer annually, and each state has its own favorites and traditions, from light Midwestern lagers to complex coastal craft brews. As much as America loves its classics like Budweiser and Bud Lightthe rise of regional favorites and crafts has made each state’s top picks a fascinating reflection of its local culture and preferences.
Regional advantages and Favorite States

Classics dominate most of the US, with Budweiser and Bud Light leading the way in many states, including Alabama, California and Tennessee. Budweiser, with its rich history and well-known brand, is a longtime favorite, while Bud Light appeals to those looking for a lighter, lower-calorie option. These beers have retained positions in places like Pennsylvania, Connecticut, and Washington, D.C., where they remain popular.
But local beers are growing fast, especially in states where house brands have gained cult following. In Wisconsin, New Glarus Brewing’s Spotted Cow is almost legendary, beloved by locals and tourists alike, and unique to the state, meaning you won’t find it outside of Wisconsin. Similarly, Illinoisans often choose Goose Island, the Chicago brewery that has gone from a local favorite to a brand with national appeal. These beers reflect regional pride and loyalty, a trend that has only increased with the popularity of craft beer in the country.

On the West Coast, Mexican-style beers like Corona and Special model have grown dramatically, dominating states such as California and Arizona. This refreshingly light beer is especially enjoyed in warmer climates and is perfect for outdoor gatherings and barbecues, making it a staple in regions with a strong Mexican cultural influence. Meanwhile, the East Coast is showing increased interest in Samuel Adams, especially in Massachusetts, where the brand’s New England roots resonate strongly.

The best-selling beer in every state
Here is a list of the most popular or best-selling beers by state, according to World Population Review:

Craft beer and breweries

The craft beer revolution has significantly changed America’s beer landscape. Oregon, for example, leans toward Deschutes Brewery, while Colorado is home to Denver Beer Co., two notable names that showcase the West’s love of local beers with bold flavors and unique ingredients. Portland, Oregon and Denver, Colorado have become synonymous with the craft beer movement, and these breweries are magnets for tourists and locals alike.
Craft beer isn’t just booming on the West Coast. In Delaware, Dogfish Head is a favorite for its experimental approach, and in Michigan, Founders Brewing has gained national recognition. These benefits underscore that Americans are increasingly looking for variety and character in their beer choices, gravitating toward small-scale craft brews that reflect local innovation and individuality.

How much beer do Americans actually drink?
In terms of consumption, the Midwest leads the way. For example, Wisconsin consumes nearly 35 gallons of beer per person each year, reflecting a strong beer culture and community events that bring people together over a pint of beer. North Dakota, Montana and other Midwestern states also report high rates of beer consumption, where beer is deeply woven into social gatherings, sporting events and festivals.
Interestingly, states like New Hampshire and Vermont, though smaller in population, show high per capita consumption due to relaxed liquor laws and a thriving beer culture. In contrast, Utah, with its strict alcohol laws, reports much lower per capita beer consumption, averaging about 17 gallons per year. These numbers highlight how climate and local laws affect beer consumption in the US

Demographics and the economic impact of beer
Younger generations especially like to experiment with different styles, which has led to the rise of craft beer and the creation of breweries that cater to specific tastes and profiles. Millennials and Gen Z are shaping the industry by favoring bold flavors and lower alcohol options, unlike older generations who tend to stick to classic American lagers like Budweiser and Coors.
The beer industry itself is a vital part of the US economy, bringing in about $120 billion each year and supporting more than two million jobs. The craft beer sector alone has had a significant impact, boosting tourism, supporting small businesses and creating local jobs. Breweries across the country often serve as social hubs, hosting events, tastings and festivals that contribute to the local economy and encourage a sense of community.

Looking ahead, the American beer landscape shows no signs of slowing down. New trends, particularly alcohol-free and alcohol-free options, reflect the movement towards healthy lifestyles and moderation. Additionally, the industry is becoming more environmentally conscious, with many breweries focusing on sustainability by reducing water use, sourcing local ingredients and implementing energy-saving practices.
Beer flavors are also becoming more experimental, with sour beers, fruit-infused IPAs and barrel-aged options. Craft breweries continue to push the boundaries, and new entrants often introduce new takes on classic styles. This innovation means that alongside Budweiser and Coors, you can find a range of flavors to suit any palate, whether it’s a tropical IPA or a complex stout aged in bourbon barrels.

Overall, American beer culture is an evolving tapestry of tradition, innovation, and regional identity. Each state’s favorite beer is a reflection of local tastes, cultural influences and changing trends, creating a vibrant and diverse beer scene across the country. Whether it’s a classic pale ale, a bold craft beer, or a Mexican import with a hint of lime, Americans’ love of beer is deeply rooted in the national culture. Congratulations on this!